VISIT SALEM LOGO KIT
visitsalemnh.com/brand

logo/svg      Vector masters, text converted to outlines. Send these to printers, sign shops and embroiderers.
logo/png      Transparent PNGs. Logos 800 and 2400 px wide; icons, badges and decals 512 and 1024 px.
logo/profile  Social profile photos, fitted to a circle crop.
icons         favicon and app icons, 16-512 px.
fonts         Fraunces, Source Serif 4, Archivo, Ultra, Yellowtail (SIL OFL / Apache 2.0, licenses included).
colors.txt    Brand colors as HEX, RGB and CMYK. colors.css has CSS variables.
VisitSalem_BrandGuide.pdf  Full guidelines.

Rules: use the supplied files. Don't stretch, recolor, rotate, retype or add shadows.
Full color on light backgrounds; reversed or white on navy and dark photos.
Questions or other formats: Joe@VisitSalemNH.com · 603-327-7184
